Since 2015, SwingThought has supported pro golf careers with unmatched investment and innovation through live tournaments so players may leverage an accessible (nationwide) golf platform that launches careers.
Just like the golfers we serve, we are on a journey and always evolving. For example, we used to operate our live events as a traditional “tour” and in January 2020, we changed the branding of our live tournament from “SwingThought TOUR” to “SwingThought” to unify these experiences with our purpose and mission as a company of connecting everyone to the game.
From the beginning as SwingThought entered the live tournament space, we did so with an intention to put the problems of developmental golf (lack of organization and support etc) inside of our larger vision for our golf platform, so that we could STAND UP developmental golf in new ways. Naturally a tour was a great place to start, however, over time we realized that the restrictions that come with tours was polluting our efforts including the ability to deliver a unique voice and innovations to golf. There are many factors that speak to this such as; a tour is limited to how many golfers, courses and communities can be served at one time as well not allowing for for flexibility and control for the golfer across entry and prize options.
Enthusiastically, in thought and approach, we are back to where we started, simply as SwingThought and we see ourselves as a platform for golf with big plans to provide innovation leadership across events, technology and products.
For developing pro golfers and the community of courses and communities involved we are a here to help your game, careers and opportunities take flight.
We hope you love experiencing the game when you “Play SwingThought” at one of our many open-access live tournaments available nationwide.